{
  "abstract": "More than 10 years ago, Māori politicians in Aotearoa/New Zealand started a movement to end the tobacco epidemic in the country.1 In December 2022, the then Labour Government finally introduced a comprehensive, evidence-based plan to achieve that vision. Smokefree Aotearoa 2025 prioritised Māori leadership and support to help people who currently smoke to quit. It also contained three game-changing components: reducing nicotine in cigarettes to non-addictive levels, reducing retail outlets that sell tobacco by more than 90% and a smoke-free generation policy that meant it would never be legal to sell combustible tobacco products to people born after 2008.2",
  "authors": [
    {
      "affiliations": [
        "Menzies School of Health Research, Charles Darwin University, Casuarina, Northern Territory, Australia"
      ],
      "name": "Marita Hefler"
    },
    {
      "affiliations": [
        "Social and Behavioral Sciences, University of California, San Francisco, San Francisco, California, USA"
      ],
      "name": "Ruth E Malone"
    }
  ],
  "title": "Short-term dollars at what cost? Repealing New Zealand’s Smokefree Aotearoa 2025 plan would sacrifice lives and longer-term economic gain",
  "uid": "c297fa31-a7e2-527a-b049-328a11984996"
}