{
  "abstract": "Context Enhancing awareness of medicines/patient safety issues in paediatric care among healthcare professionals and the broader public health system is a crucial initial step to ensure effective systems are in place for monitoring medicines/patient safety in the paediatric population. 1–3 During Easter 2025, a week-long medicines safety awareness event was held at a tertiary paediatric hospital. This initiative aimed to engage patients, families/carers, public, and staff in a fun and educational way. There were two main engagement activities – a 2-hour interactive session in the format of ‘Who wants to be a millionaire?’ and a four-day staff-targeted online quiz accessed via QR codes. Each day highlighted a specific medicines safety theme aligned with the Trust’s high-risk and emerging safety priorities.The event was led by Pharmacy, who designed a series of posters for each theme to support each day’s focus – covering topics such as medicines administration, 10-fold errors, parenteral nutrition, medicines storage, and intrathecal medicines. These were hosted on a dedicated website for the event.The live game show-style ‘Who wants to be a millionaire?’ event featured three tailored multiple-choice questions for two separate audiences – the public (patients, families/carers) and staff, with prizes which increased with each correctly answered question, encouraging active participation. Lifelines such as ‘50:50’ and ‘phone an expert’ were also available as additional aid. Junior, senior and foundation trainee pharmacists and technicians, as well as members of the Patient Safety Team and medical students facilitated the activities, engaging with participants.Staff were invited to participate in a four-day online quiz campaign. Staff accessed an educational poster via daily QR codes, prior to attempting three themed medicines safety-related multiple-choice questions. Those who answered all questions correctly were entered into a daily draw, where winners were selected at random. This was designed to promote convenience and self-directed learning, while reinforcing key safety concepts aligned with the Trust’s ongoing priorities.Conclusion This initiative successfully engaged a broad audience and feedback indicated that the activities promoted greater willingness to discuss medicines safety. Over 300 participants attended the live event - roughly half staff (from multiple disciplines) and half patients, families/carers, and public. Parents and staff reported feeling more confident to raise questions and concerns, suggesting that the event successfully empowered them to engage more proactively with medicine-related issues. Over 100 staff, with a range of allied health professionals, nursing & midwifery, students, healthcare scientists, medical & dental engaged in the online quizzes. Despite the availability of supporting materials, not all participants were able to answer questions correctly. This suggests that while educational tools are essential, the method of information delivery and audience engagement plays a critical role in knowledge retention. Interactive formats appear to support better engagement and understanding than passive learning alone. The presence of staff on-site created valuable opportunities for informal discussion, further reinforcing key messages. Future efforts should consider optimising information formats and delivery methods to enhance impact. Overall, the event demonstrated that interactive, age-appropriate learning and mixed-format delivery can raise awareness and participation in medicines safety.References World Health Organization. Promoting Safety of Medicines for Children. 2007. https://www.who.int/publications/i/item/9789241563437 [Accessed 19-Jun-2025].American Academy of Pediatrics. Principles of pediatric patient safety: reducing harm due to medical care. Pediatrics. 2019;143(2):e20183649.Stewart M, Purdy J, Kennedy N, et al. An interprofessional approach to improving paediatric medication safety. BMC Medical Education. 2010;10:19.",
  "authors": [
    {
      "affiliations": [
        "Great Ormond Street Hospital for Children, UK"
      ],
      "name": "Ka Yu Yung"
    },
    {
      "affiliations": [
        "Great Ormond Street Hospital for Children, UK"
      ],
      "name": "Iek Leng Cheng"
    },
    {
      "affiliations": [
        "Great Ormond Street Hospital for Children, UK"
      ],
      "name": "Hong Thoong"
    },
    {
      "affiliations": [
        "Great Ormond Street Hospital for Children, UK"
      ],
      "name": "Stephen Tomlin"
    }
  ],
  "title": "SP7 Promoting medicines safety awareness through an interactive educational event",
  "uid": "a01f060c-8eaf-52fd-99e3-ae3c38558ca6"
}